Dallas, Texas

Brands, built whole.

SCROLL
Strategy, product, story, design, media. One pair of hands.
Built from zero.
SCROLL

Four brands. Four milestones.

Built from zero and carried to market in-house.

NightLegs
NIGHTLEGSSLEEP & COMFORT · LIVE
Flektr
FLEKTRHOME & AMBIENCE · LIVE
To The Rescue
TO THE RESCUEPET WELLNESS · LIVE
ParentPrepared
PARENTPREPAREDFAMILY SAFETY · LIVE
AHB Commerce
santé, Alex
come win with us
JOIN THE TEAM

The brands are public. The process is not. Research, product, story, design, creative, media, and the systems connecting them. One operator, end to end.

Alex Habeeb
Alex Habeeb crossing a lit glass-walled interior at night
ALEX HABEEB · FOUNDER & OPERATOR
4
BRANDS BUILT
4
COUNTRIES
1
OPERATOR
█████
REVENUE

Exceptional at something?

I hire rarely, and carefully. If you are exceptional at creative strategy, media buying, CRO, retention, or ops, introduce yourself.